
Skånetrafiken
Visualizing the journeys we make together
Managing regional public transport in the south of Sweden, Skånetrafiken needed to update its visual identity to meet new requirements for accessibility. There was also a need to refine and clarify the brand identity, so that it would visualize the whole experience of Skånetrafiken, long before passengers board the bus, train, or boat.


A connected graphic pattern depicts how Skånetrafiken offers transport, from A to Ø, regardless of time, place, or distance.
The warm and vivid color scheme welcomes all passengers on board, no matter who they are, where they’ve come from, or where they’re going.



More work
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Malmö stad - Språkresan
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Sandvik - The Impossible Statue
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Hövding - Protecting genius
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Malmö stad - Cigarette Buttcoin
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RFSU / Way Out West - The Livebrator
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E.ON - The Jarnys
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Kavall - Visual identity
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ByWe - The nordic hair care powerhouse
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Lenovo - The new nudes
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Ipren - Painful moments
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Samsung - Make more of every moment
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Malmö stad - Unwrap democracy
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Sambla - Alla lån kan bli bättre
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Malmö stad - Mobilitet
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HOJ - Visualizing the love of movement
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Malmö stad - Dirty talk
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Samsung – Make life better
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Skånetrafiken - Together we make the air better
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Lif - Together we make the air better
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Lenovo - Legiondary delivery
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Nyköpings kommun - Visual identity
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Skånetrafiken - Summer is now released
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Unga Lukas - Orc therapy
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Smarteyes - Eyewear for everyone
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Volvo CE - Add silence
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E.ON - Christmas campaign
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E.ON - The electric revolution
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Gillis Edman - Adding human warmth to life’s many stages
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Smarteyes - Giving affordable design a new look
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SL - A comfier way to travel
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Lenovo - Legion delivery
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Lenovo - Silver Snipers
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E.ON - Let's electrify Sweden, kilowatt by kilowatt.
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Lenovo - Metal Reviews
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Lindvalls - Riktig korv