
Ipren
Painful moments
Did you know that almost one in three Swedish adults avoid taking painkillers when experiencing headaches or body aches? This is all because of the old saying “you should not take unnecessary pills” that is still passed on over generations.
Swedes are very cautious about two things: doing something socially awkward and taking ‘unnecessary pills’. Even when we’re in pain. For max effect we combined the two. In Ipren’s new communication concept we dramatize embarrassing everyday situations that can occur because of unmedicated pain. Unfortunately, there are no pills for these painful moments – but for aches and pains, there’s Ipren.
More work
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Malmö stad - Cigarette Buttcoin
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UL - We're on our way
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Spendwise - In any case, you can trust your loan
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Malmö stad - Språkresan
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Sandvik - The Impossible Statue
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Hövding - Protecting genius
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Malmö stad - Cigarette Buttcoin
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RFSU / Way Out West - The Livebrator
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E.ON - The Jarnys
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Kavall - Visual identity
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BRA - Brand Identity & Concept
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ByWe - The nordic hair care powerhouse
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Lenovo - The new nudes
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Ipren - Painful moments
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Samsung - Make more of every moment
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Malmö stad - Unwrap democracy
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Sambla - Alla lån kan bli bättre
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Malmö stad - Mobilitet
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HOJ - Visualizing the love of movement
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Malmö stad - Dirty talk
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Samsung – Make life better
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Skånetrafiken - Together we make the air better
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Lif - Together we make the air better
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Lenovo - Legiondary delivery
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Nyköpings kommun - Visual identity
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Skånetrafiken - Summer is now released
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Unga Lukas - Orc therapy
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Smarteyes - Eyewear for everyone
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Volvo CE - Add silence
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E.ON - Christmas campaign
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E.ON - The electric revolution
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Gillis Edman - Adding human warmth to life’s many stages
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Smarteyes - Giving affordable design a new look
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SL - A comfier way to travel
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Lenovo - Silver Snipers
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E.ON - Let's electrify Sweden, kilowatt by kilowatt.
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Lindvalls - Riktig korv