Kostministeriet

Eat ‘em Up 2 Level Up

Kostministeriet (The Ministry of Food) wants everyone to eat their daily fruits and greens. And by everyone, they really mean everyone – even young guys whose interest in the bounty of nature is limited, to say the least. They are however crazy about something else – online gaming.

In the gaming world, ”skins” are hard currency and can be sold for thousands of dollars. Everyone wants them but very few can af- ford them. So, the Kostministeriet decided to offer Swedish gamers the chance to get their trigger fingers on exclusive skins whi- le at the same time giving them the opportunity to try out some fruit and veggies!

”This may be the best thing that has ever happened to Swedish gamers!!!👾🎮👾💥"

Number of exposures

1 000 000

Total reach of our target group

62%