With great excitement we can now announce that we’re taking the wheel for the creative communication of our beloved region’s public transport. We can´t wait to help Skånetrafiken charge their brand with emotional values far beyond punctuality and ticket prices. “Public transport is one of the foundation pillars of society and Skånetrafiken is one of the region’s most intensive communicators – a dream combo,” says Karl Arlidsson, Creative Lead BBDO Nordics Malmö. We’re looking forward to getting down to work as Skånetrafiken’s lead agency in June. Keep track of the exciting work to come from our southside office!